Proposal for Shopping Mall Pyrénées
Client:
Pyrénées.
Year:
2018
Lighting design:
MCM Lighting for Citelum Ibérica.
Reform:
Photography:
Client
Pyrénées.
Year
2018
Lighting Design
MCM Lighting for Citelum Ibérica.
A global project owned by Pyrénées where its 6 facades are identified as a whole, helping commercial communication with lighting and dynamic images using the most innovative lighting techniques on the market. Goals:
– CREATE IDENTITY. It becomes an ICON IN THE CITY because of its visual impact. They become a form of expression for social or cultural communication.
– COMMERCIAL PURPOSES: Buildings in cities are a perfect platform for commercial communication. The content is dynamic and studied for each day or each time of the year. Many more messages are transmitted to the population than with static advertising. It is an infinite advertising tool.
A global project owned by Pyrénées where its 6 facades are identified as a whole, helping commercial communication with lighting and dynamic images using the most innovative lighting techniques on the market. Goals:
– CREATE IDENTITY. It becomes an ICON IN THE CITY because of its visual impact. They become a form of expression for social or cultural communication.
– COMMERCIAL PURPOSES: Buildings in cities are a perfect platform for commercial communication. The content is dynamic and studied for each day or each time of the year. Many more messages are transmitted to the population than with static advertising. It is an infinite advertising tool.
